Project fasen

Fase 1 - Onderzoek

Literature study

Competitive analysis

Best, good and bad practices

Fly on the wall / A day in the life

Participant observation

Diary study

Fase 2 - Inspiratie

Moodboard

Persona

Task analysis

Requirements list

Inspiration wall

Styleguide

Fase 3 - Ontwerpen

Concept

Design pattern search

Benchmark creation

USP

Customer journey

Fase 4 - Maken

Pitch

Prototyping

Fase 5 - Testen

Prototype

Field trial

A/B Testing

Fase 6 - Iteren

Design specification

Test Report